Events

Venue Engagement

Fairs, conferences, congresses, tradeshows etc. are all areas where interacting with your visitors through location based messaging enhances the visitor’s experience.

Venue engagement is best achieved when combining Indoor Positioning and Navigation. This allows you to get a full picture of how your visitors consume your events and offer them that added value which will make your venue stand out from the crowd.

Due to tight deadlines, it used to be a very difficult area for accurate Indoor Navigation to be implemented at these types of temporary event, but with our SLAM Engine it is possible to map venues at record speeds while maintaining our award winning accuracy.

Areas of Implementation

• Help visitors find the way to their desired exhibitors
• Welcome them with customized messages
• Facilitate networking through Location Sharing
• Enable visitors to navigate through the jungle of booths at tradeshows easily
• Create unique experiences through Location Based Messaging
• Use the foot traffic data to determine the pricing structure of the booths
• Assess the needs for People with Reduced Mobility (PRM)

With Collected Data, Customers have improved:

• Visit planning
• Real-time information
• Navigation to keynote
• Location layout optimization
• Finding exhibitors based on suggestions
• Activating someone waiting

Any number of these use cases allows for an installation to pay itself off due to the deeper level of understanding of your customer/location.

Event locations, especially trade fairs, using Indoor Navigation require a profound amount of iBeacons to be installed on the walls. In order to keep track of their battery life and make it easy to find those that may need to be replaced, indoo.rs provides a Beacon Infrastructure Management tool. It allows you to manage all your indoo.rs enhanced locations from the comfort of one place.